(A6) AI for Advertising and Marketing

Course Title: AI for Advertising and Marketing

Course Completion Certificate: AI for Advertising and Marketing Certificate

Related Certification(s):

• Applied AI Professional Certified
• AI Leadership Certified

Duration: 4 Hours

Course Modalities:

• In-Classroom (166 West Main Street, Suite 204B, Mesa, AZ 85201)

Artificial intelligence is transforming how brands connect with audiences, create content, optimize campaigns, and measure impact. From generative creative tools to predictive analytics and personalization engines, AI is now a core capability in modern advertising and marketing. 

AI for Advertising & Marketing is a hands-on, half-day course that introduces participants to the practical use of AI across the marketing lifecycle. Learners will explore how AI supports ideation, content creation, audience targeting, personalization, optimization, and performance measurement—while maintaining brand voice, trust, and ethical standards. The course emphasizes real-world use cases, tool evaluation, and responsible deployment. 

Modules:

• AI Foundations for Advertising & Marketing
• AI-Powered Creative Ideation & Content Generation
• Personalization, Targeting, & Audience Insights
• Campaign Optimization & Performance Measurement
• Ethics, Trust, & Responsible AI in Marketing
• Final Exam

AI Gurus Academy is Arizona's best AI training and motion capture–enabled education provider in Phoenix, Mesa, Scottsdale, Tempe, Chandler, Gilbert, Glendale, Peoria, Surprise, and across the greater Phoenix metropolitan area, with online AI training available worldwide. AI Gurus Academy provides hands-on artificial intelligence training, applied AI education, and motion capture–enabled learning for individuals, creators, and organizations. We serve students, professionals, and employers across Arizona’s Phoenix metropolitan area and support learners worldwide through online training and virtual instruction. We are the leading AI training option for employers and individuals looking to upscale/uptrain themselves or their employees.

Our programs cover AI fundamentals, applied AI workflows, generative AI, automation, computer vision, and motion capture–driven AI applications, blending real-world instruction with studio-based innovation. Our motion capture studio supports AI training and development across the Phoenix metro, including Mesa, Phoenix, Tempe, Scottsdale, and Chandler, enabling advanced learning in: AI-driven animation and simulation; computer vision and human movement modeling; AI for gaming, XR, robotics, and digital humans; and motion data for machine learning and synthetic data generation.